Moody Gardens
Retail Gift Shop | Galveston, TX
The Challenge:
Create a new brand for Moody Garden’s Aquarium Gift Shop that seamlessly integrates into the newly designed Aquarium exhibits.
The Solution:
Our team created several new brand assets including:
New logo and brand standards.
Expanded their merchandise offering by offering branded assets like T-shirts, stickers, buttons, and gift bags.
Added graphics and way-finding signage to the exterior of the gift shop to lead guests inside the store.
My Role:
Creative Director. Project Manager. Client Management. Graphic Designer.